| Pen manufacturers will agree that the most common | | | | with everything and makes it easier for your clients |
| ink color in use today is black ballpoint pen ink. This is | | | | to carry their personalized pen along with them on |
| the case because most people who order | | | | their business ventures. |
| customized pens are those who are professionals in | | | | Along with just the standard black you can also look |
| their fields including top business executives, sales | | | | at some of the higher end customized pens such as |
| people, and those who are self employed. When you | | | | custom made mahogany body, or steel body pens. |
| are looking for exposure and a chance to pay very | | | | The more fancy the pen is the more likely a high end |
| little for a lot of advertising, customized pens help to | | | | business executive will be to keep it and use it. For a |
| keep you and your business at the forefront of your | | | | successful advertising campaign your clients will have |
| clients mind, all of the time. Blue and black ink are the | | | | to want to bring your pen along and actually use it. |
| most common because they are the most | | | | Quality cannot be sacrificed here. A standard black |
| professional, but that is not to say that you do not | | | | ballpoint pen is a plain, but it doesn't have to be; you |
| have any other options for ink colors. | | | | can put your own spin on your pen. The color of the |
| Black ballpoint pens are among the most common for | | | | writing on your pen should reflect the personality and |
| those who are office workers and sales people, but | | | | attitude of your business. |
| if you are a children's clothing or toy producer, pink | | | | You should include your logo and slogan and consider |
| green and red are might be ideal ink colors for your | | | | using your logo color for the text color so you can |
| needs. Choosing the ink colour is the first step to | | | | stay true to your company's brand. Use the same |
| designing your personalized pens but after that you | | | | font that you use in your company letterhead to |
| will need to choose a pen's external body that works. | | | | ensure all of your promotional items are married well |
| For the outside of the pen you should focus on the | | | | with your banding. A well designed personalized pen |
| company or personal information you are including. Be | | | | will be seen by hundreds of people during its lifespan |
| sure to include your company's name, slogan, and of | | | | so this is not the time to be funny or cute but |
| course appropriate contact information; if this is more | | | | instead this is the time to show your professionalism |
| of a personal pen than a business pen be sure to | | | | and let your clients know how serious you are. Get |
| include your name and your web address if you have | | | | your black ballpoint pen ordered today and start |
| one. Choosing a black ballpoint pen is wise, even if | | | | advertising right away. |
| the ink color is not black. This is because black goes | | | | |