| Picture this: the world's most expensive pen. The | | | | A larger order of promotional products can also help |
| barrel is fashioned from solid platinum and encrusted | | | | cut costs. There are a variety of pens that, when |
| with over 30 carats of diamonds. The nib, crafted of | | | | ordered in bulk, can be purchased at an extremely |
| 18kt gold, is the crowning touch on this most | | | | affordable price per unit so take this into |
| precious of fountain pens. With an estimated value of | | | | consideration when planning your next shipment. |
| over £800,000, this would truly be the king of | | | | Many promotional supply companies offer a discount |
| all promotional pens. Yet, although this pen is not | | | | when you purchase large quantities so keep your |
| imaginary, the reality is that advertising with printed | | | | eyes open for sales and other special deals. |
| pens doesn't have to break the bank. | | | | 3. Pencil Me In |
| Promotional pens are quite possibly one of the most | | | | Trouble finding the right printed pen? Consider printed |
| cost-effective promotional items. Available in a wide | | | | pencils instead. An economical and effective |
| variety of styles and colours, there is a printed pen | | | | marketing tool, promotional pencils are available in a |
| for every budget. Although budget promotional pens | | | | variety of styles and can be printed with up to three |
| may not have all the frills and features of some | | | | colours. Imprint your company's logo or a clever |
| high-end pens, that doesn't mean you can't find | | | | phrase and the result is an eye-catching promotional |
| good-quality printed pens to suit your business needs. | | | | item at an extremely affordable price. |
| Here are three suggestions for savvy spending when | | | | One final word of caution: keeping costs low isn't |
| it comes to customised pens. | | | | worth the price of compromising quality. Don't let a |
| 1. Keep it Sorta Simple | | | | poor-quality printed pen give customers the wrong |
| Sometimes the secret to low-cost advertising is in | | | | impression of your company. When choosing the |
| the details. Perhaps you've settled on the perfect | | | | promotional items that are right for your business, do |
| promotional pen but the final cost is slightly over | | | | your research. Remember that oftentimes you get |
| budget. To shave off a few extra pennies, try | | | | what you pay for. At the end of the day, a penny |
| simplifying your printed design or opt for single-colour | | | | saved is not as important as giving your clients and |
| versus multicolour printing. | | | | potential customers the quality promotional pens they |
| 2. The More the Merrier | | | | deserve. |