| Pens are must-have merchandise for merchandise | | | | specifically to adapt to its user when sitting in a hand, |
| buyers and marketing planners around the country. | | | | has become one of the favorite Grippers and is being |
| But if the pens that you keep in your merchandise | | | | praised as an ergonomically considerate solution for |
| collection are just plain, ordinary plastic pens without | | | | the office. |
| the pizazz, you should revisit and see the exciting | | | | Ribbed rubber gripper pens have also become |
| things that have been happening in the promotional | | | | popular, as a more cost-effective solution over the |
| pen market the last few years. | | | | gel gripper pens. The ribbed rubber grip is also |
| Like every other industry, there has been | | | | comfortable in the hand, but not as soft and |
| improvements and progress. Naturally, the ability to | | | | ergonomically perfected. |
| customize a pen is no longer considered a feature | | | | While grip is important, there is also a market |
| that differentiates you. As a company, you are | | | | demand for functionality and designers are coming |
| expected to have pens with your own logo on them. | | | | with clever solutions to add new features and |
| Handing out a pen without your logo on it is not even | | | | benefits to the classic pen. An example is the |
| worth the trouble. | | | | multi-pen Custom pen with a highlighter pen on the |
| In the new millennium, many pen manufacturers | | | | back of the pen. |
| started experimenting with new exciting materials to | | | | The multi-pens are pens that come with several pens |
| frame a better grip and create more grip-friendly | | | | in one, some even feature built in pencils. |
| experience. Ergonomic trends have focused on all | | | | If you are running marketing promo, sales campaign |
| aspects of improving an office environment, including | | | | or other form of give away, it is recommended that |
| the pens. | | | | you consider the many unique pens that are out |
| The result has been seen in a number of models that | | | | there: translucent pens, light-up pens, key chain pens |
| have been introduced over the years, specifically | | | | and other exciting ones - pens that will set you apart |
| called "grippers" because of their convenient shape | | | | from what competitors are doing and bringing the |
| designed to sit well in a person's hand. | | | | right attention to your marketing incentive without |
| The Gripper-pen category has since seen many | | | | putting a deep hole in your pockets and marketing |
| different types of Grippers. Most prominently, pen | | | | budget. |
| aficionados will recall the introduction of the | | | | Pens can be laser engraved or customized with logos |
| Gel-material that set a whole new standard of | | | | and trademarks and are a certain leave behind that |
| Gripper-type pens. Modern pen-gel developed | | | | will remain in use for a long time. |