| Choosing the perfect plastic pens for your business | | | | One of the great benefits of choosing plastic pens |
| promotion means considering who will use it, when, | | | | for promotion is that plastic is malleable and comes in |
| where and what you're trying to say about your | | | | a variety of shapes and sizes. Metal pens are almost |
| company. Of course, budget plays a role as well. | | | | always more narrow and without a soft grip. |
| From grip to clip, you want to make sure you make | | | | Life Expectancy |
| all the proper considerations before ordering hundreds | | | | The life expectancy of your printed plastic pens |
| or thousands of writing sticks. | | | | depends on whether you choose disposable or |
| Ink Type | | | | refillable. So does the price you'll pay per pen. Nearly |
| While nearly all plastic pens used for promotion are | | | | all plastic pens are disposable to keep the prices |
| ballpoint, there are gel, rollerball and highlighter pens | | | | down. If you choose refillable plastic pens, your |
| available as well. Ballpoint pens are the least | | | | choices will be considerably reduced and your cost will |
| expensive and least desirable. They are, however, | | | | rise significantly. |
| the easiest to use and last longer than gel pens and | | | | If you are really set on the idea of refillable pens, |
| nearly as long as those with a rollerball. The pasty ink | | | | you might want to consider metal, rather than plastic. |
| tends to dry out within a month or two and even a | | | | The cost is about the same and the writing weight is |
| little dirt can render a ballpoint pen unusable. | | | | a bit more comfortable. |
| Rollerball, gel and highlighter plastic pens will help you | | | | Form and Function |
| stand out from the common ballpoint giveaways. | | | | Besides a quality writing instrument, many businesses |
| They will cost you a bit more but if different is what | | | | realize the importance of multi-functionality. If your |
| you want then one of these choices might be ideal. | | | | clientèle is technologically savvy, consider a |
| Barrel Size | | | | plastic pen and stylus pair or a mechanical pencil and |
| The barrel of the pen is the outer plastic sheath that | | | | plastic pen duo. |
| holds in the mechanism and ink stick or reservoir. In | | | | There are plastic pen and tape measure combos, |
| addition to the length and width of the barrel, you | | | | pens coupled with a carabiner clip and others with |
| should consider the shape and any features like clip | | | | bubble fluid and a wand on the end. With multiple |
| or ergonomic grip. Wider barrels are more | | | | color choices and great space for a logo or other |
| comfortable to write with for most hands. If you can | | | | message, the bubble wands are perfect for |
| find room for it in your budget, consider a rubber grip | | | | promoting to children, families or brides to be. |
| and a fatter lower barrel. | | | | When choosing plastic pens for marketing, you |
| If you are promoting to an elderly or disabled | | | | shouldn't be overwhelmed with the options. Take it |
| community, you definitely need a wider pen. The | | | | one decision at a time and you can eliminate many of |
| pressure is spread out over a wider surface, requiring | | | | the choices all at once. |
| less of a grip. | | | | |