| Bestowing promotional gifts upon a client doesn't | | | | company logo on them. It could be from the freight |
| have to break the bank. There are a range of | | | | company they use for shipping or it could be from |
| inexpensive promotional gifts that can be an | | | | their water cooler supplier, either way it will be a logo |
| effective marketing tool at a low cost. These days | | | | that will seep in to the subconscious as you begin to |
| companies will send almost anything as a gift to a | | | | see it every time you take a sip of coffee. This is |
| client from engraved metal clocks to printed stress | | | | the reason many businesses cite the cost of sending |
| balls. Some of the most successful marketing | | | | out promotional items as value for money. An office |
| campaigns though, have been the ones that offer | | | | is a treasure trove of such items and desks are |
| practical gifts such as mouse mats, printed pens and | | | | littered with promotional stress toys, promotional |
| promotional coasters. Simple gifts such as these can | | | | clocks and, as already mentioned, promotional mouse |
| give your company high visibility without costing a | | | | mats. Ask for a pen from a colleague and it is likely |
| small fortune. | | | | to be a promotional pen that came from a seminar |
| By putting your logo on desktop gifts such as printed | | | | or was sent with all the other gifts. |
| mouse mats and promotional keyrings you will | | | | Whichever way you look at it, the use of such items |
| distinctly raise the profile of your company without | | | | are beginning to proliferate companies and as a result |
| the expense of a heavy advertising campaign. By | | | | many clients are continuing to stick with the |
| giving clients something tangible that they see on a | | | | businesses that send them in. These gifts are also |
| daily basis without it being forced down their throat is | | | | useful tools when it comes to compensating a client. |
| basis of a silent salesman and items like these that | | | | A client who is riled by a lackluster performance could |
| can be used everyday are the ultimate silent | | | | be persuaded to give the service another chance by |
| salesmen. | | | | sending a couple of promotional stress balls as a gift. |
| Look in any office kitchen and there is bound to be | | | | When it comes to active marketing, advertising with |
| at least two promotional mugs with an outside | | | | items such as printed stress balls work well. |