| Promotional pens will always be one of the most cost | | | | If you can find a supplier that offers this type of |
| affective ways of promoting your brand. They are | | | | service, it will certainly make the sample process |
| small and easy to give away on an exhibition stand | | | | easier for you. |
| or in a mail shot. Most offer ample space for printing | | | | When you have your samples, you should write with |
| your logo and contact details. Plastic pens are | | | | them as much as possible. You want to ensure you |
| inexpensive and many are quite good quality so they | | | | are happy writing with the pens. If you do not like |
| will always outsell the nicer metal versions. But if your | | | | the way a pen writes, there is a good chance your |
| aim is to impress your top customers, metal pens are | | | | customer will not either and your gift will end up at |
| the sure fire way of doing so. | | | | the bottom of their drawer or worse: in the bin. |
| It is very important to look for quality when | | | | A lot of the cheaper metal pens tend to rattle after |
| considering which metal pen to give your customers. | | | | a while. This is down to cheap parts that do not fit |
| There are a lot of cheap generic brands on the | | | | together correctly. Try writing with the generic pens |
| market that could do you more harm than good. | | | | that catch your eye as well as the brand name pens |
| That said, there are also many generic metal pens | | | | you like. Again, they may not all write as you may |
| that look fantastic and write a dream. This is not | | | | wish which is why the sampling of metal pens is so |
| always obvious when looking at pens in a catalogue | | | | important. |
| or on a web page, so take your time, do your | | | | You will also want to make sure there is enough |
| homework and you are sure to reap the benefits. | | | | space on the pens for your logo and details. |
| Ask for samples from your supplier of choice. They | | | | Remember, metal pens are often engraved rather |
| should be happy to do this for you. Of course, they | | | | than printed. Engraving areas are generally smaller |
| may charge you a small amount for the more | | | | than print areas. This means you may need to limit |
| expensive pens, but this is usually deducted from | | | | the amount of information you have on the pens. I |
| your invoice if you proceed with an order. Many | | | | tend to recommend engraving onto metal if there is |
| suppliers allow you to see samples of their pens to | | | | a print option. Engraving looks spectacular and lasts |
| test them and then return them without any charge. | | | | for the lifetime of the pen. |