| If you are looking for a way to promote your | | | | hued plastic, with higher quality materials. Gel point |
| business, having your name or logo on promotional | | | | pens begin to show up more frequently here as well. |
| pens is a great way to start. Pens and mechanical | | | | The special formulation of ink in a gel pen provides an |
| pencils are essential everyday tools that make | | | | easy flow that offers the expression of a fountain |
| effective platforms for promoting your business, | | | | pen with the convenience of a ballpoint. |
| cause, event, or organization. The easy portability of | | | | Once you move into this next level of available |
| a pen makes it ideal for promotional purposes. And | | | | product, more elaborate mechanical workings - such |
| they have always been a great item to consider | | | | as "click" pens, twist pens, and multipurpose |
| when you're looking to promote your business, | | | | instruments that might include points of red, back, |
| cause, or organization. | | | | and blue, mechanical pencils, highlighters, laser |
| There are a wide variety of pen options available, | | | | pointers, and/or PDA styluses - become attractive |
| starting with the stick pen. Commonly a ballpoint, felt | | | | options for only marginally greater cost. These pens |
| tip, or marker tip with a cap and designed to be | | | | are usually refillable and have the attractive potential |
| disposable, these pens can have their barrels | | | | to be used as incentives by salespeople with favored |
| imprinted with a company or organizational name, | | | | clients, handed out at sales presentations, or given to |
| logo, slogan, or inspirational or motivational message. | | | | employees who have been involved in special |
| If the message is aimed at an internal audience - | | | | projects. These pens can really make a statement as |
| think of safety and customer service messages, for | | | | souvenirs of special occasions, events, and programs. |
| instance - they can be given out at training seminars, | | | | At the very highest levels of this category are |
| meetings, offsite retreats, etc. Because of their low | | | | writing instruments made of exotic woods (such as |
| cost, it's easy to have a large number of these pens | | | | mahogany and ebony) and precious metals (gold, |
| printed up and handed out at events and | | | | sterling silver, and even platinum). Such pens can be |
| conferences. | | | | engraved and include the name of the recipient. Pens |
| Pens at any price point can be personalized with | | | | in this category are treated and cherished almost as |
| names and dates of events. Even in limited print runs, | | | | carefully as fine jewelry. |
| this is still an excellent value; even when one gets | | | | Pens have always offered one of the best |
| above the basic level, the cost for individual units is | | | | opportunities for promotion and marketing for |
| still very affordable, especially in light of the potential | | | | anyone looking to put their message out there. They |
| impact. | | | | provide a good and effective way to get your |
| The array of choices broadens greatly once you | | | | message into the hands of your clients and other |
| move past the entry level stick pen. There are | | | | target audiences, offering a great deal of impact for |
| promotional pens of brightly colored metal and neon | | | | very little initial cost. |