| Stop what you are doing. | | | | people. |
| Take a look around your desk - really look. Okay, | | | | One pen can hit the hands of five people quite easily |
| now look again and count how many pens there are | | | | - that's five people that have read your |
| in your vicinity. | | | | advertisement out of sheer habit and all with one |
| Think about the last time you used a pen? Have you | | | | pen. Multiply that by a few hundred and you have |
| used one already today? Chances are, you have. | | | | thousands of potential new customers, all with |
| Everyone uses pens - people use pens to take | | | | promotional pens that are personalized with your |
| notes, sign checks, doodle, draw, write stories and | | | | corporate information. |
| briefs and more. People use pens everyday for many | | | | Personalized promotional pens are the 'write' choice |
| activities. You can see them on your desk - now | | | | for your business. They fit into every business |
| imagine that those pens are transformed into | | | | dynamic - could you run your business without a |
| promotional pens for businesses, perhaps you have | | | | single pen in the office or store? No, you couldn't. No |
| some on your desk already. | | | | one can. Everyone needs a pen - why couldn't the |
| Think about promotional pens for a moment - you've | | | | pen they use be your pen, with your information on |
| seen them, we all have. You get them in the mail. | | | | it? |
| You get them at trade shows and trade fairs. A | | | | When you choose to have promotional pens made |
| fellow businessman handed you one last week. When | | | | you can make a lot of plays on words or use the |
| you get a promotional pen, what's the first thing | | | | pen itself to help promote your business. There are |
| YOU do? Chances are you answered 'read it'. That's | | | | plenty of novelty pens that you can choose from |
| exactly what most people do when they get a pen | | | | that fit your business profile. Have some fun with |
| that has writing on it - they read it to see what it | | | | novelty promotional pens and find that this |
| says. | | | | interesting, albeit not new, form of advertising can |
| Now, place your business name, contact number, | | | | have a great impact on your business. |
| logo and slogan on that promotional pen and place | | | | Not everyone who picks up your pen or has one will |
| that pen in other peoples hands. Imagine handing | | | | use your products or services, but one of their |
| them out at the next trade show you go to. Handing | | | | friends might, or one of their friends friends. The list |
| one to your client as he writes a check for your | | | | of possibilities is as endless as your imagination - one |
| services. Having a bucket of them at your | | | | pen can do the work of many when it gets around |
| receptionists desk so that your clients can take one. | | | | and moves from hand to hand. |
| Imagine sending them out to your clients with your | | | | Check out the wide variety of promotional pens that |
| monthly mailer. How many hands have your pens in | | | | you can have personalized for your business for just |
| them now? How many people are reading your | | | | a small investment. It's great advertising that is the |
| promotional pen? Hundreds, even thousands of | | | | 'write' choice for your business. |