| With a variety styles and specifications, it is no | | | | strokes like a rollerball pen but does not run as much |
| wonder that pens have been one of the best-selling | | | | as the latter. Often used by students, it requires less |
| promotional tools for ages. While some might think | | | | pressure than ballpoint pens while creating bold |
| that "a pen is just a pen", rollerball and gel pens | | | | shadings. |
| definitely deserve its own spot on one's marketing | | | | As it is easy on the budget, rollerball and gel pens can |
| campaign. | | | | be bought in bulk and can be given out at any |
| Rollerball and gel pens are fast-becoming the most | | | | campaign, whether on schools, trade shows or |
| widely used pen in every industry. With an affordable | | | | offices. Having your logo printed on these pens make |
| price and colors to satisfy every company or | | | | your giveaway or gift extra special as it builds brand |
| organization's theme, these pens offer ease in writing | | | | consciousness, boosting your company's visibility. |
| by having tips that smoothly glide over paper like a | | | | In the end, it all boils down to your niche market and |
| fountain pen on a ballpoint's persona. | | | | how you would like to present your brand to existing |
| A rollerball pen's mechanism allows its ink to flow | | | | and potential clients. If you decide to use pens on |
| evenly while requiring less pressure than your usual | | | | your future campaign, up the ante and think of the |
| pen. Often packaged elegantly, rollerball pens have a | | | | rollerball and gel pen's advantages over ballpoint pens. |
| high perceived value. Some rollerball pens are also | | | | With its ability to bring to the table a crisp impression, |
| inexpensive and come in a price close to a ballpoint | | | | there's no question that rollerball and gel pens are the |
| pen. | | | | way to go. |
| Gel pens on the other hand, also provide smooth | | | | |