| With so many promotional pens circulating at this | | | | personalised pens to their best advantage. |
| time of year, you want to make sure that your | | | | There is a vast array of options in the market |
| printed pens are the ones that stand out in the | | | | ranging from clear plastic tubes to metal tubes, plastic |
| crowd. Good quality plastic printed pens can cost as | | | | boxes with lids to cardboard boxes with |
| much or more than cheaper metal pens so why not | | | | luxury-padded interiors. Metal tins with flock interiors, |
| show them off? Loose customised pens can look | | | | many with windows to show your pens off. Suede, |
| cheap when in fact they are not regardless of what | | | | leather or card pouches will add quality and value to |
| they are made from. | | | | your promotional pens. For the Eco friendly, |
| There is a reason why packaging plays a large part in | | | | biodegradable versions are also available. |
| the perception of quality merchandise and why so | | | | Don't assume that it is a waste, as the packaging will |
| many manufacturers dress up their products in fancy | | | | just be thrown away. In some cases it will but if you |
| packaging (in some cases costing more than the | | | | choose say a metal tin or tube, it will probably be |
| actual product itself!) | | | | kept and used. Many of these packaging options can |
| Many of us have attended sales and marketing | | | | be printed as well reinforcing your message, so take |
| courses where we have to guess the value of | | | | advantage of this added advantage for little extra |
| products based on their appearance. It is proven that | | | | cost. |
| big brands by their reputation usually cost more than | | | | You are promoting your business and have spent |
| similar copies. However, when shown a totally | | | | time deciding which pens to choose and how to have |
| unknown brand in top quality packaging nearly | | | | them printed so don't waste that effort at the last |
| everyone assumed that the product was much more | | | | stage. You have a top quality product or service and |
| expensive than it actually was and that was just by | | | | you are trying to reinforce that quality message with |
| looking at it, not by using it. Their opinion was totally | | | | top quality promotional gifts to match your image. |
| based on the quality packaging. | | | | So think, Presentation, Presentation, Presentation, |
| Therefore when buying printed pens for our | | | | when you are looking to dress up your promotional |
| promotions we should be looking at spending a little | | | | pens and create that lasting impression! |
| more to include packaging to show off the | | | | |