| Consider the impact of choosing a less-predictable | | | | marketing by reminding your clients that "We always |
| time of the year to show your appreciation and | | | | have time for you!" Consider printing a message like |
| advertise your business. How many other companies | | | | this on your next batch of promotional pens or, for a |
| will send their clients a personalised pen or other | | | | particularly special promotional gift, have it engraved |
| promotional gift in honour of Easter or Valentine's | | | | on a desktop clock. |
| Day? Make sure it's your company's name that gets | | | | April Fool's Day: Give personalised pens or other |
| noticed by remembering your clients throughout the | | | | promotional gifts to your clients to show that your |
| year. | | | | appreciation for them is no joke. |
| There are numerous holidays, holy days, | | | | Back to school: A student can always use a free pen |
| anniversaries, and just plain weird observances to | | | | so why not commemorate the start of a new school |
| choose from. Here are a handful of ideas to get you | | | | term by giving your younger customers special "back |
| started: | | | | to school" printed pens and printed pencils? |
| New Years: Notorious as the season for resolutions, | | | | These are just a few of the ways you can use |
| help your customers keep track of their new goals | | | | promotional pens and other promotional gifts to |
| with a stack of sticky notes and a promotional pen. | | | | market your business all year round. So put on your |
| Leap Day: Take the opportunity once every four | | | | thinking cap and start making a list - and checking it |
| years to express gratitude to your clients for helping | | | | twice - of special dates each month to get the word |
| your company grow by "leaps" and bounds through | | | | out about your business. Make your company's name |
| their support. Promotional items such as rulers would | | | | the one your clients will remember the whole year |
| be especially appropriate here. | | | | through. |
| Daylight Savings Time: Spring into a new season of | | | | |