| Designing the look of promotional pens might seem | | | | designs in circulation at once isn't necessarily a bad |
| easy, but a lot of consideration needs to go into | | | | thing, but if the cost of several sets of promotional |
| your final design as there's no way of telling how | | | | pens is more than you want to pay then you might |
| many people will end up seeing it. Sometimes, | | | | want to consider whether you really need the new |
| however, you might need to have alternate designs | | | | designs or not. |
| ready for specific events or to coincide with specific | | | | Are New Designs Replacing Old Ones?Another thing |
| advertising or marketing campaigns. Creating multiple | | | | that you should stop to consider is whether any of |
| designs for your promotional pens takes time and | | | | the new designs that you come up with for your |
| money, so it's important that you're sure that you | | | | promotional pens are going to be replacing the old |
| want to spend that time and money on more pens | | | | design that's currently in circulation. By creating |
| when you already have one design ready. | | | | several designs, you might be able to see which one |
| What's the Purpose of the New Design?First of all, | | | | is preferred so that you'll know that you chose the |
| stop and think about exactly why you need additional | | | | right one to replace the current design. If you're |
| designs for your promotional pens. Is it simply to add | | | | wanting to simply add diversity to what's in |
| some diversity to the pens that you already have in | | | | circulation, then you might want to think about |
| circulation, or are you going to use the new designs | | | | whether your promotional pens really need that |
| as part of an upcoming advertising campaign or | | | | diversity in order to be effective. |
| during a specific promotional event? Having multiple | | | | |